ClarityLive Leisure are proud to be associated with the OpenActive project

OpenActive is an ambitious, community-led initiative for change across the sport and physical activity sector, which promotes the use of opportunity data to help people get active. It is being coordinated by the Open Data Institute (ODI), an independent, non-profit, non-partisan organisation. Their goal is to make data on what, where and when physical activity sessions happen, openly available. This “opportunity data” includes details of a yoga class (“how much will it cost?”) through to badminton court availability (“where and when is a court available?”), and does not include personal data.

They are bringing together sports and physical activity organisations from across the sector to open up their opportunity data, from leisure operators to National Governing Bodies, local sports clubs to event providers, walking groups to fitness instructors. We are also helping other organisations to use this opportunity data to build interesting tools and experiences for consumers.

With OpenActive we are supporting these organisations to:

• OPEN UP DATA – helping them to share and publish data with an open licence.
• INNOVATE WITH DATA – helping them to use opportunity data to engage their audience.
• LEARN ABOUT DATA – providing ODI-certified training to ensure organisations understand what open data is and how publishing data can benefit them.
• CREATE DATA STANDARDS – collaborating to create common standards for consistent, reliable data, which fuels innovation.
• BUILD MOMENTUM – spreading the message within the sector, and contributing to supporting materials that anyone can use.


OpenActive is currently working with a number of organisations including Sport England, British Rowing, London Athletic and British Cycling.

If you have any questions about this please do get in touch.

We are super excited about this partnership and the insights that can be shared across the board,

The ClarityLive Team